Darragh Cakes is a small company which "hand bakes" cupcakes from home.
Because of this, I wanted to give them a logo and identity with a handmade and homely feel to it. I achieved this by using illutrations instead of photographs.
I designed a website concept, cupcake illustrations, business cards and business stationary.
Darragh is Irish for "Oak". I designed the logo with this name meaning in mind, by using an oak leaf in the shape of a cupcake.